Products & Packaging | Challenge: We were tasked to create a product to commemorate the union between T-Mobile and sprint which built the largest and fastest 5G network in the country. What could better highlight this milestone than an Anniversary Gin...or a 5Gin!?
We created a Gin bottle, packaging, and a media kit. We also created a 5Ginger Beer as an alternative non-alcoholic option. The two products were available for purchase on our microsite.
Media Kit
This kit included all the fixings for the perfect celebratory Gin Tonic.
When opened, the four boxes represent a full signal bar that one would usually find on a mobile phone.
When opened, the four boxes represent a full signal bar that one would usually find on a mobile phone.
5Gin Microsite
A site was created for a quick and easy shopping experience. The users were also able to discover further fun 5Gin cocktails.
Launch Aftermath & Fun Facts
Ryan Raynolds declared war on us! (At least a Twitter war declaration)
